1.00am AEST - Samsung announced it was staying ahead of the curve! It announced two 5.7” smartphones – the multimedia oriented Samsung Edge+ and the multi-tasking oriented Note 5.
The Live stream watched by more than 237,000 people was a low-key affair – a large screen on stage and Samsung employees - no paid celebrities - presenting with passion and sincerity. This article is a blog style to get it to you quickly - more details will follow as we learn them.
Samsung electronics, President and CEO JK Shin said Samsung’s philosophy was simple, “Listen to you and offer better products first. That takes great minds, persistence and courage. Better devices drive the industry. A smartphone demands a bigger screen to do more – emails and movies – multitasking.”
“What does it take to stay ahead of the curve – take the rules then bend them and think of the next big thing.”
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Galaxy S6 Edge+ 5.7” SUPER AMOLED
Design cues from the S6 Edge but with a superior display (518 ppi, 2560 x 1440), great camera and definitely best in class – the most advanced technology in a smartphone today.
Biggest display in slimmer smaller package. Metal and glass – stronger, thinner and lighter. Curved the glass on the back makes it easier to hold. Designed for one-handed use yet gives a larger 5.7” screen in a smaller package – 154.4 x 75.8 x 6.9mm and 153g. Kind of, ‘If you thought Edge was good then this is better.’
New features include ‘Live Broadcast’ straight from the phone – new app included called Live Broadcast goes straight to YouTube.
Apps Edge as well as contacts Edge – customisable swipe the Edge from any frame to give you access to selected apps and contacts.
And a QWERTY keyboard and cover- Snaps/folds on back out of the way. Interesting - see photo at the end of the article.
Galaxy Note 5 – 5.7” Super AMOLED
Samsung gave us a big screen with a pen and created a new concept ‘category’. Samsung believed in the ‘Note’ - a larger canvas that made more possible. A larger screen lets you do more – collaborate in the cloud. Bigger screens have gone from nice to have to must have.
But there is a paradox of size – people want a big brilliant display but do not want a big bulky phone. It is the first thing you look at in the morning and last thing at night.
S Pen is to the note what the mouse is to the PC. More solid and balanced, like writing with a ballpoint pen. Write when the screen is off – take a quick note on the fly. Improved air commands – hovering - gives you instant access to all tools in any screen. Improved screen capture – long list without having to take multiple screen shots.
Tech Specs for both devices.
SideSync: to connect external devices to the smartphone. Drag and drop files from phone to PC/Mac and back.
Battery: Power saving, fast charge (USB) and wireless charge – combine them for fast wireless charging – 2 hours to full (improvement of 30%). A cord free future coming where battery can be charged anywhere – Star Bucks and Ikea have started. Place you smartphone on a table – betting on a cord free future.
In store August 21 in US and Canada.
Samsung Pay will be accepted by more people from day one
Samsung Pay is simple, safe and open to all card types. Credit/debit card, department store branded credit cards, gift cards and loyalty/membership cards.
Samsung found that mag-stripe card readers are in most stores. The challenge - Samsung Pay had to utilise more than NFC as most stores do not have it.
S6 and later works with all mag strip, NFC and barcode readers and so it will be accepted anywhere. If retailers can swipe a card, they will accept Samsung Pay – Amex, Master Card and Visa and many more to come.
Samsung Pay is safe – uses Knox making it one of the safest wireless payment solutions in the industry. Personally identifiable information is not transmitted – a one-time use security code is transmitted.
Samsung Electronics Australia is currently working with local financial institutions to customise Samsung Pay with an anticipated launch in 2016. We look forward to sharing more information closer to the launch.”
Availability from 20 August in Korea and 20 September in US followed by rest of the world.
What is the next big thing?
Samsung invites partners and developers to be a part of what is next – Berlin 20 November.